Unfiltered & Fearless: Gen Z's Boldest Makeup Moves for 2025

Forget the rigid beauty standards of yesteryear. Gen Z, with their penchant for unfiltered authenticity, are rewriting the makeup rulebook, turning faces into canvases for self-expression. In 2025, "bold" isn't about masking imperfections; it's about amplifying individuality, celebrating healthy skin, and fiercely advocating for values.

Prepare to dive into a world of vibrant eyes, expressive lips, and blush that transcends the ordinary. This isn't just about makeup; it's a revolution led by a generation determined to reshape the beauty industry from within.

A Flashback to Fierceness: How Bold Got Its Bite

Before we dive into the future, let's take a whimsical stroll through makeup history. Remember the Roaring Twenties, with their smoky eyes and precisely drawn Cupid's bow lips, a rebellious act against societal norms? Or the graphic, doll-like eyes of the 60s Mod scene, a visual embodiment of youthful optimism? And who could forget the unapologetic color explosion of the 80s, a testament to maximalism and self-expression? Even the moody, smudged vibes of 90s